I had a phone call call this morning from a potential client who had found me via a web search. That doesn’t happen very often and when it does the calls are normally from people trying to sell me something rather than commission me to do some work for them. The very pleasant lady who had called asked me if I did ‘corporate head shots’ and when I replied that I do and that I have done lots of them over the years she asked why there were none on my website. Wow… she’s correct. There are no easy to find samples of one of the most basic and important parts of my professional work on any of my folio sites.
During the call I promised to stick fifty varied images into a gallery and send her the link. I also explained that head shots weren’t the sole preserve of the corporate world and that some other sectors used them well and that the gallery that I’d prepare would have teachers and actors and other professionals too.
The way that I like to approach head shots is simple: concentrate on the person, make sure that the light on them is as good as it can be and have a sympathetic background. Where sets of pictures need to work together I want to discuss that with the client, their designers and anyone else who needs to have input. I often supply white backgrounds and sometimes I add a coloured light to them.
I love a good out-of-focus office, bookshelf, tree or cityscape and I’m not averse to a jaunty angle where it works. Colour works well and black and white can be very effective too – head shots is a wide ranging topic. They can be as simple as nice passport pictures and they can be half length – potential clients need samples – I completely get it and I have done just that… Here’s the gallery