London

Style sheets and client expectations

When I returned to the world of freelancing ten years ago one of the biggest changes that I noticed was the arrival of the “style sheet”. Almost every commercial and PR client had a prepared guide that let you know what they wanted from a commissioned shoot and a few pointers of what they, or their end client, liked and didn’t like in their pictures. These ranged from really helpful pointers about what kind of clothing should be worn for portraits or whether or not images should have unfussy backgrounds through the obvious such as “images should be properly exposed” to the mildly bizarre “avoid any and all references to money”. I wish that I had kept them all – they would have provided me with a mixture of useful references and a good laugh.

Recently I have seen two rather odd things in style sheets provided to me by three totally unconnected clients. The first oddity appeared when talking to a PR company about an upcoming commission. They are based in London and the job was for an insurance company. Their style sheet featured three identical pictures and one completely identical paragraph to a style sheet supplied to me previously by a Manchester PR company. I cannot see a connection between the two PR companies and so you have to think that they are getting their style sheets from a single supplier or that they have both copied something from a third PR company. Either way, it explains why so much of the PR and corporate sector has come to look like a catalogue for a stock photography company. Bland people doing bland things with even lighting is a bit dull and I’m pretty sure that every single one of the photographers involved would have been capable of something way more interesting.

The second oddity came when a PR firm working for an educational establishment sent me a style sheet with one of my own photographs used in it. A picture that I created almost twenty years ago and which bore no resemblance to anything that I was being asked to do. When I asked them where they had obtained the images for their style sheet they told me that they had got them from Google Images over the years. Bizarre indeed. (more…)

Instagram… finally!

Gates to a disused Royal Mail sorting office, Christchurch, Dorset. ©Neil Turner. November 2013

I’m not actually sure why but I have avoided Instagram since it was launched. I am aware that it can be used as a good shop window for photographers and I am equally aware that it can suck hours from your day. The thing that finally made me sign up and dive in was when a third picture editor informed me that they didn’t look at portfolios unless they’d seen an Instagram feed first.

When it happened for the first time I wrote it off as the narrow silliness of a very young picture editor. The second time made me think that the whole industry was going nuts but when it happened a third time I decided that I had to move with the times. Now this isn’t the first time that I have been (too) late to a party. I used Flickr when it first came out but deleted my account fairly promptly before getting back in the saddle a couple of years later. I had perviously used EyeEm as a mini-folio but that appeared to be a waste of effort after several months of putting effort into it. Could Instagram be the answer for me? (more…)

Memory card sizes

Once upon a time I had six 128 and 160 megabyte PCMCIA memory cards and I happily rotated them through my 1.9 megapixel Canon/Kodak DCS520 cameras. That was over nineteen years ago and, like most other photographers, I have kept on buying more and more newer, faster and larger cards ever since. In 2002 when I was shooting with the original Canon 4.1 megapixel EOS1D I graduated to a small pile of 256 megabyte cards which were replaced by 512 meg’ cards pretty quickly. Nine and a half years ago (2008) when I went freelance I was shooting with 8 megapixel Canon EOS1D MkII cameras and I had eight 2 gigabyte cards (along with a stack of ‘retired’ cards) and rarely needed more than four of those a day.

Fast forward to today and I still have a Think Tank wallet with eight compact flash memory cards in it – but now they are all 32 gigabyte plus three spare SD cards for the Canon EOS5D MkIVs and the 7D MkII. On top of that I keep a couple of 16 gig’ CF cards, six 8 gig’ cards and a couple of specialist SD cards in my ‘just-in-case’ case. further on top of that each camera starts the day with a 32 gig’ CF card as well as a 32 gig’ SD card. (more…)

iPad workflow part three

Welcome to the third instalment of my investigation of the best iPad workflow for the kind of work that I do. At the end of part two I came to the conclusion that adding images wirelessly to the iPad (or an iPhone) was the best way to go for me and in the few days since I made that observation I have largely moved towards using FSN Pro to get the pictures to where I need them to be.

I mentioned several times in part two that I wanted, wherever possible, to avoid storing anything in the Apple Photos app without explaining why I am so keen to avoid it. The simple answer is that my normal workflow for several clients involves keeping the original camera filenames intact so that it is possible to follow up at a later date and find them again without having to spend any time looking. Why Apple are so keen to rename every file with the clumsy “img_1234” formula is beyond me. I guess that it must make what goes on inside iOS easier for Apple – if not for photographers. By avoiding the app it is entirely possible to retain the original filename from start to finish. Don’t get me wrong; if I was rushing and getting a couple of quick edits away to a client then I’d happily rename files and/or settle for the img_xxxx option but when there are five, six or more photographs going through then renaming becomes a pain. (more…)

iPad workflow part two

Apple’s Lightning to SD Card and USB3 to Camera adapters

A few weeks ago I promised to keep working on my iPad workflow and keep readers of this blog up-to-date with my thoughts. Lot of other things have got in the way lately but here is the second instalment. I’ve decided to break the whole process down into four parts:

  • Getting the images onto the iPad
  • Toning and captioning them
  • Getting the pictures to where they are needed
  • My conclusions and (hopefully) a settled workflow

The accessories that I’ve used to import images from memory cards onto an iPad for photo editing.Because I’m vaguely logical, I’m going to tackle them in order and so I’m going to outline the ways that I have looked at getting my pictures onto the iPad. Because this is an examination of the possibilities I’m going to consider all of my options and because I’m a Canon user I will tend to lean towards the options for EOS cameras although much of what I’m talking about is not make specific. I have experimented with several ways to get the pictures onto the iPad and I’ve tried all of them as JPEGs and RAW files too: (more…)

Working with Foliobook

The landscape version of the opening page of my Foliobook iPad portfolio.

My previous post about developing a workflow for acquiring, editing and transmitting images using my iPad is still a “work in progress” and that work has been going on alongside another tablet related project. This time it is to get a decent and easily adapted portfolio onto that iPad so that when I need to show pictures I have a pretty good folio with me. I’m sufficiently “old school” to love the look and feel of a printed portfolio and in the past I have used the Foliobook app on an iPad as a back up to the printed work – a way of having a wider selection of pictures just in case the potential client wanted to see more.

I would be the first to admit that I never really used Foliobook to its full potential. A few galleries of randomly sized pictures with graphics ‘straight out of the box’ was about as good as it got. No longer. That £9.99 that I spent all that time ago has now been well and truly exploited! (more…)

AA batteries

Eneloop AA 1.2v batteries and Think Tank 8 AA battery holder.

Back in September 2008 when I returned to the world of freelancing I tried every way that I could think of to cut my ‘cost of doing business’. One of the central ideas was to reduce the number of disposable batteries that I bought and used. I had a number of speed lights and a whole bag full of triggers, transmitters and gadgets almost all of which took AA sized batteries and so I went out and bought a lot of NiCd (nickel cadmium) rechargeables along with three decent quality chargers.

Every-once-in-a-while I would buy a few single use batteries if I was on a job which justified doing so but I kept to my plan and used the NiCd ones where I could. Over time they lost their power and after about four years they were relegated to being used in kids toys and my wireless keyboard. I bought some new NiCds but the way that I used them meant that the dreaded memory effect killed them off more quickly than I would have liked. (more…)