This chart is for one “average” photo and represents a comparison for that picture as a guide. Closed image file sizes vary widely due to their content. The photo in question is an environmental portrait taken with a Canon EOS5D MkIV.
Sometimes I post blogs which describe how I do things and others are intended to be conversation starters and thought promoters. This one falls directly into both camps but it was originally written to start discussions.
How we deliver images to our clients is a subject that photographers can debate until the cows come home or until the technology changes and the debate has to start all over again. For the kind of work that I do most of the time (editorial, PR and corporate) there are a huge number of compromises to be made – most of which are dictated by a small number of factors:
Does the client have a digital asset management system?
Will the client want to do anything to the pictures before sending them out?
Who are the end users and what will they want?
Once you start to gather the answers to these questions you can start to discount a lot of options that, as photographers, we would like to see. Ninety-nine percent of the pictures that I deliver are in JPEG format. It isn’t the best format for quality but it is almost universally recognised and it offers the ability to compress the files. It makes sense to us to save our images at the highest quality available and to deliver the pictures in a way that allows for that quality to be maintained but a surprising number of clients simply don’t want or can’t handle that. A modern DSLR with a 24 megapixel chip produces very large files – even as JPEGs; Too large to safely email. Too large for them to be stored easily unless the client has a decent server or at least a method of storing (and retrieving) a lot of data. (more…)
On January 22nd in London I’m going to be running a workshop for photographers who want to expand their knowledge of the various options for speeding up the IPTC captioning part of their workflow. We will be drilling right down into autocomplete, code replacements and variables and even using more than one of them at the same time.
Most of us use the techniques that we know and tend to keep using them until we are persuaded to try something new. This is an opportunity to come and find out what I know and see if you can improve your own workflow at the same time.
When I published my piece last month about the arrival of the Kodak DCS520 cameras I included an interesting portrait of Theresa May MP taken just over eighteen years ago. Several people – including some picture editors – got in touch and asked to see the whole shoot. It was the second time that month that I had photographed Mrs May which, given that I was working for a group of education titles, wasn’t that unusual back then. As always the interview overran and the time for pictures was severely curtailed. The inside of a Member of Parliament’s private office is rarely interesting and so I went tight with what little time I had. (more…)
On the 18th of November 1998 my working life changed. Forever. That was the day when I received my first professional digital camera that was solely for my use. The Kodak DCS520 was a Kodak/Canon hybrid camera (also known as the Canon D2000) based on the Canon EOS1N that had a 1.9 megapixel CCD sensor with a small LED display on the back and removable PCMCIA flash storage cards. It was a revolutionary piece of kit and it didn’t seem to matter that it had a 1.6x crop factor. Nor did it matter that it didn’t work properly with the 540EZ Speedlight which was the top-of-the range offering from Canon at the time. We didn’t even mind the shutter lag because the DCS520 was infinitely better than the previous DCS offerings and much more convenient than having to process and scan colour negative film. (more…)
The other day I was chatting to a young photographer and trying to explain why a consistent and logical workflow was so important. I confidently referred to my own (this) blog and the many years that I have been writing about photography in general and about workflow specifically. Much to my own embarrassment it took me a few minutes to find the posts that I was looking for. I made a note to come back and create some “greatest hits” lists of posts for various topics and this is the first one – workflow and Photo Mechanic. (more…)
When I returned to the world of freelancing ten years ago one of the biggest changes that I noticed was the arrival of the “style sheet”. Almost every commercial and PR client had a prepared guide that let you know what they wanted from a commissioned shoot and a few pointers of what they, or their end client, liked and didn’t like in their pictures. These ranged from really helpful pointers about what kind of clothing should be worn for portraits or whether or not images should have unfussy backgrounds through the obvious such as “images should be properly exposed” to the mildly bizarre “avoid any and all references to money”. I wish that I had kept them all – they would have provided me with a mixture of useful references and a good laugh.
Recently I have seen two rather odd things in style sheets provided to me by three totally unconnected clients. The first oddity appeared when talking to a PR company about an upcoming commission. They are based in London and the job was for an insurance company. Their style sheet featured three identical pictures and one completely identical paragraph to a style sheet supplied to me previously by a Manchester PR company. I cannot see a connection between the two PR companies and so you have to think that they are getting their style sheets from a single supplier or that they have both copied something from a third PR company. Either way, it explains why so much of the PR and corporate sector has come to look like a catalogue for a stock photography company. Bland people doing bland things with even lighting is a bit dull and I’m pretty sure that every single one of the photographers involved would have been capable of something way more interesting.
The second oddity came when a PR firm working for an educational establishment sent me a style sheet with one of my own photographs used in it. A picture that I created almost twenty years ago and which bore no resemblance to anything that I was being asked to do. When I asked them where they had obtained the images for their style sheet they told me that they had got them from Google Images over the years. Bizarre indeed. (more…)
Throughout my 32 years as a photographer August has been something of a “silly season” with little freelance work on offer and very small editions of the papers where I was employed and because of that there has been a lot of soul-searching and career planning done in the height of the English summer.
As July turned into August this year I had been really busy – mostly with editing work but with the odd commission here and there too but as soon as we passed August 1st it all turned quiet again and the annual time for career reflection had begun. This year the plan is a very simple one: to continue to get fitter and to make sure that my regular clients are kept up-to-date with that progress.